
By Holly Burns
Issue 4 Summer 2010
Richard Green is a professor in the Pratt Institute Design Management Program where he teaches Leadership and Teambuilding, Managing Innovation and Change and Strategic Marketing. For over twenty years, he has been a Partner at Strategies for Planned Change, a New York based consultancy specializing in the strategic management of change, helping companies to identify their creative assets and use them to create sustainable strategic advantage. He was inspired to launch the business as a way to focus his interest, attention and experience on innovation and change across a wide variety of industries. Richard’s seminar, Designing Future Competitive Advantage: Strategies for Planned Change has recently been delivered at NEC in Tokyo, at the Barcelona Arts Design Council, and is offered through the Design Management Institute.
A Philadelphia native and Temple University alumnus, Richard has also been on faculty at NYU’s Stern Graduate School of Business, Fordham University, the New School for Social Research and Yeshiva University. After 35 years of teaching, he continues to be enthused and excited by the opportunity of working with students to encourage the development and practice of I-Inc, a grounded sense responsibility for self, others, and organizations.